Rolex Day-Date: A Watch for Presidents and Celebrities
Day-Date: The First Watch to Display the Day of the Week
When Rolex introduced the Day-Date in 1956, the luxury watch manufacturer also presented a specially-designed President bracelet. The Day-Date was the first watch to display the day of the week and the date in a semi-circular window at 12 o'clock. This unique design quickly made the Day-Date a favorite among presidents and celebrities.
The President Bracelet
The President bracelet was created in 1956 specifically for the launch of the Oyster Perpetual Day-Date. The bracelet is made of three semi-circular links and is secured by a concealed Crownclasp. The President bracelet is known for its comfort and durability, and it has become one of the most iconic watch bracelets in the world.
The Rolex Day-Date is a timeless classic that has been worn by some of the world's most famous and influential people. Whether you're a president, a celebrity, or simply someone who appreciates fine watchmaking, the Day-Date is a watch that is sure to make a statement.
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